========================================================
MEETINGS
Social Media: Covering All the Angles
A trio of communications professionals — Betsy Pasley, director of employee feedback for financial giant USAA; Jerod Morris, managing editor of two high-profile social media web sites; and prolific
Star-Telegram columnist Bud Kennedy — will take a “360º Look at Social Media” at a half-day professional development seminar in conjunction with the April
luncheon.
Other specialists in several types of social media also are expected to
participate. Registrations are being taken either for the full event or just
the luncheon panel.
Time & date: seminar 8:30-11:45 a.m., lunch noon-1 p.m. Tuesday, April 27
Place: Baker Building, TWU (Rosedale Street at Wesleyan Street)
RSVP: Laura Hanna, 817-531-5810
-----
Pro-Am Day: Talkin’ ’Bout My Generation
The next generation of public relations counselors from Greater Fort Worth PRSA’s sponsor universities — Abilene Christian, TCU and UTA — will have their work on robust display at the chapter’s annual Pro-Am Day, Friday, April 9. It will be the first meeting at the
chapter’s new location, Colonial Country Club.
Representatives from ACU will demonstrate the use of new Apple iPad technology
for student publications, and TCU and UTA students will present the results of
their work for PRSA’s Bateman Competition and the U.S. Census, respectively. That morning, Carolyn Bobo, APR, Fellow PRSA, will share interview tips helpful when applying for an
internship or job. A résumé/portfolio review will follow, with a tour of GCG Marketing in the afternoon.
Student RSVP here.
(Organizer Carroll Burney still needs volunteers for the 10:45-11:30 a.m. résumé critique. E- cburney@girlsinctarrant.org.)
Time & date: 11:30 a.m.-1 p.m. Friday, April 9
Place: Colonial Country Club, 3735 Country Club Circle
Cost: $25 members, $35 nonmembers, students $20
========================================================
STRAIGHT STUFF
The Association for Women in Communications will honor Pulitzer Prize-winning
photographer Cheryl Diaz Meyer; Wanda Brice, CEO of the Women’s Museum in Fair Park; and author Louise Raggio, hailed as the “Mother of Family Law in Texas,” at its annual awards luncheon Saturday, April 17, at House of Blues Dallas in
the historic White Swan Building, 2200 N. Lamar St. Registration is $25 for AWC
members, $30 guests. E- Erin Prather Stafford at awcdallas@gmail.com or visit awcdallas.com. ...
UNT fiction writing associate professor John Tait, editor of American Literary Review, will discuss “The Changing Literary Marketplace” at the next Writers’ Guild of Texas meeting, at 7 p.m. Monday, April 19, at the Richardson Civic
Center. Tait’s stories have appeared in the TriQuarterly, Prairie Schooner, Crazyhorse, The
Sun and Michigan Quarterly Review journals, among others, and have been
reprinted in New Stories from the Southwest and The Mysterious Life of the
Heart. More at writersguildoftexas.org/joomla/. Third-Monday early-birds: May 17, Rosemary Clement-Moore; June 21, WGT All-Stars Read-In. Send events calendar items to Carol Woods at shurlock@flash.net.
IABC local update: The Bronze Quill entry deadline is end-of-business April 20, with the awards to
be handed out at the June meeting. The competition, “2010: The Year We Make Contact With Excellence,” showcases the finest in communications and marketing materials produced last
year in the Fort Worth-Dallas area. More on the meeting, with NASA public
affairs officer Josh Byerly, next month.
IABC local update II: Buck Consultants’ Robin McCasland will discuss how to keep employees motivated, focused and, most important,
retained at the IABC Dallas luncheon meeting Tuesday, April 13. Register here. McCasland chairs the IABC Research Foundation and is a member of the IABC
executive board and a former IABC Fort Worth president.
PRSA local update: The chapter’s monthly luncheons are now at Colonial Country Club (with its free parking).
The May meeting will be the third Wednesday, and the regular
second-Wednesday-of-the-month schedule will resume in June.
PRSA local update II: The queen of communications measurement, Katie Paine, CEO at KDPaine & Partners, will lead a half-day professional development seminar on best
practices in metrics Wednesday, May 19, at the monthly meeting at Colonial
Country Club. For the past two decades, Paine has provided marketers and
communications professionals with the data to make better decisions. She is
known for an exhaustive analysis of copious news articles, blogs, newsgroup
postings and internal communications in the pursuit of quantitative and
qualitative measures of a client’s marketing success. Details next month.
PRSA local update III: Last call for the 2010 PRSA Southwest District Conference, “Your Network, Your Net Worth,” April 15-17 in Oklahoma City. More at prsasw.org.
PRSA local update IV: PRSA is giving away a chapter membership with every new national membership in
April. Join online here and use promotion code SPRING2010. More from Carol Murray, APR, at cmurray@fwmsh.org.
