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MEETINGS
Audio Podcasts: What Could the P Really Stand For?
Alliteratively speaking, the p in podcasts could easily mean communications
proven, powerful and practical. But not, even in a shifting technological
landscape, passé.
TCC Northwest prof Christine Hubbard at the April meeting will offer a candid look at podcasting as a communications
tool. She also will reveal how easy and cost effective it can be to create and
distribute podcasts using readily available online resources like free sound
effects and music.
Dr. Hubbard teaches the English and Film Appreciation course and serves as the
Achieving the Dream campus coordinator. She won the Chancellor’s Award for Exemplary Teaching for 2009 and was a Piper Professor nominee in
2010.
Time & date: 11:30 a.m.-1 p.m. Tuesday, April 26
Place: City Club, 301 Commerce St.
Cost: $25 members, $30 nonmembers, $20 students (online add $1)
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Research: Do You Know What You Think You Know?
Dr. Paul Ruggiere, director of the UNT Survey Research Center, wonders if people really know what
they think they know about research. At the April meeting (rescheduled from
February) he will examine how research can improve message effectiveness, with
emphasis on inexpensive sources, why research is vital in PR/communications
planning (do we understand the audience? is the message getting out?), and
examples of how research has strengthened campaigns.
Ruggiere has a background in population research. His survey skills have been
applied to public opinion, government service and needs assessments, and
program evaluation projects. He was elected mayor of Corinth, Texas, in 2009.
This month only, the luncheon will be in the back gallery of the Fort Worth
Community Arts Center in the Cultural District. A PRSSA workshop will start the
day; 2011 student scholarships will be awarded at the luncheon.
Time & date: PRSSA workshop 9:45-10:45 a.m., luncheon 11:30 a.m.-1 p.m. Wednesday, April 13
Place: Fort Worth Community Arts Center, 1300 Gendy St.
Parking: $5 in the Western Heritage parking garage and lots surrounding the FWCAC, $3 in
the lot south of Harley Street, free for students
Cost: members $25, nonmembers $35; students workshop and luncheon $25, luncheon only
$20, workshop only $5
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STRAIGHT STUFF
Joe Scarborough and Mika Brzezinski, host and cohost of MSNBC’s “Morning Joe”; Arianna Huffington, co-founder and editor in chief of The Huffington Post; and Fox News analyst Brit Hume will highlight the TCU Schieffer School of Journalism’s Seventh Annual Schieffer Symposium on the News at 6:30 p.m. Wednesday, April
6, in Ed Landreth Auditorium on campus. TCU alumnus Bob Schieffer, CBS News’ chief Washington correspondent, will again host the event. Tickets, $20, are
available at schiefferschool.tcu.edu. TCU students are free but must RSVP. ...
Workshops, etc. Hispanic Communicators DFW will host ”Learn Secrets from the Pros” from 9 a.m. to 1 p.m. Saturday, April 9, at the University of North Texas. Cost
is $10 by April 6 or $15 at the door; pay in advance at dfwhispanic.org. Two $250 scholarships will be awarded; recipients must be present. ... The
Press Club of Dallas mobile media workshop Saturday, April 16, vows to instill confidence in the ability to shoot, edit
and publish to the web short, high-quality videos. Fronted by SMU j-faculty Jake Batsell, Michele Houston and Lucy Scott and The Dallas Morning News’ Michael Lindenberger, the workshop is for those who already have an iPhone 4 or a Flip camera.
Otherwise, a limited number of Flips will be provided. ... ”Mining the Census for Local Business Stories” April 7 and ”How to Launch You.com: Build Your Personal Website” April 8, both at SMU, are designed to strengthen business coverage and personal
branding techniques. Registration is required. Miami Herald ex Steve Doig, a specialist in computer-assisted reporting at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication, and USA Today
database editor Paul Overberg will instruct the census course. Jeremy Caplan, the director of education for the Tow-Knight Center for Entrepreneurial
Journalism at the City University of New York Graduate School of Journalism,
leads the personal branding course. ...
Students will get their just desserts at the TCU Guild scholarship awards
luncheon Thursday, April 21, at the Dee J. Kelly Alumni Center, 2820 Stadium
Drive. RSVP to Lois Powers, 817-249-7409 or tcuguild@gmail.com. The Guild funds nine scholarships in the TCU Colleges of Fine Arts and
Communication. ...
Get out there! Meet people! Locate new business opportunities! But all you gain
is a dusty stack of business cards? The Freelance Alliance on Tuesday, April
19, will hear networking guru Julie Overholt share her secrets for high-octane networking. Registration starts at 11:30 a.m.
for the noon brown-bag-lunch program at the North Dallas Chamber of Commerce,
10707 Preston Road. No charge for members of Association for Women in
Communications, IABC and PRSA; guests and nonmembers $10. E- Pat Pape at patpape@yahoo.com. ...
The Society of American Business Editors and Writers’ spring conference April 7-9 at SMU promises everything you might expect and Roger Staubach, too. See the conference brochure here; sign up here. ...
