Next at IABC Fort Worth ...
No meeting this month, but stay tuned — website, Twitter, Facebook, LinkedIn — for info on the next adventure.


Impeccable Ethics Still Matter in a Social Media and Digital World

September is Ethics Awareness Month at PRSA, and five trenchant observers — ethical folks, all — will anecdotally illuminate the PRSA Code of Ethics at this month’s meeting.

Steve Jacob, founding editor of D Healthcare Daily; Dr. Jacque Lambiase, TCU Schieffer School of Journalism; Rebecca Rodriguez with Ciano Media; Gigi Westerman, APR, Fellow PRSA, president of Strategic Image; and GFW PRSA ethics chair Laura Van Hoosier, APR, will discuss several high-profile blunders and offer suggestions on what to do if your personal or business ethics are ever challenged. Perhaps it is better to be overly prepared than to have one’s mistakes exposed, as some learned recently when a Dallas Morning News investigation made public the names of those behind a Facebook façade.

Time & date: 11:30 a.m.-1 p.m. Wednesday, Sept. 11
Place: Colonial Country Club, 3735 Country Club Circle, Fort Worth
Cost: chapter members $25, national members $30, nonmembers $35, students $20; walk-ups add $5


Next at Fort Worth SPJ ...
The star of any function at Joe T.’s is always ... Joe T.’s! Fort Worth SPJ returns to its favorite watering hole for the September meeting. Program to be announced.

Time & date: mingle 6:30 p.m., eat 7, then the program Tuesday, Sept. 17
Place: Joe T. Garcia’s Mexican Restaurant, 2201 N. Commerce St.,
Fort Worth
Cost: $17 members of any professional communicators organization, $25 nonmembers, $10 students; cash or check, credit card add $1; free if you join SPJ right then and there
Menu: Joe T.’s renowned family-style enchilada dinner; cash bar



Journalists integral to the JFK assassination coverage — Hugh Aynesworth, whose book “November 22, 1963: Witness to History” will be published this month; Mike Cochran, former Fort Worth AP correspondent and writer at the Star-Telegram and the Fort Worth Business Press; Gary DeLaune, former KLIF anchor; Bob Huffaker, former KRLD announcer; and Bill Paxton, who attended President Kennedy’s Fort Worth speech as an 8-year-old — will swap tales and timelines at “Fort Worth Remembers JFK” at 6:30 p.m. Wednesday, Sept. 11, in Ed Landreth Auditorium on the TCU campus. CBS News’ Bob Schieffer, then a young reporter in Fort Worth, will moderate the panel. Tickets are free, but they’re all gone anyway. You could go with a student, or maybe somebody’ll let you stand. ...

Writer-blogger-songwriter Jill Allison Bryan promises to have interactive glee with her topic — “Writing Past Procrastination, Perfectionism and Perfectly Good Excuses: Five Fun Ways to Jump-start Your Creativity” — at the next Writers’ Guild of Texas meeting, 7 p.m. Monday, Sept. 16, at the Richardson Public Library.  •  More on the Writers’ Guild of Texas from vice president John Vance,; critique group director Liz Klein,; or at

IABC local update: Neiman Marcus executive creative director Georgia Christensen will show how to create desire in an audience at the Dallas IABC meeting Tuesday, Sept. 10. Info here. RSVP by Sept. 7.

PRSA local update: Do you like to be social? (Who would say no to that?) Join your friends in the Social Media Club of Fort Worth at a mixer Tuesday, Sept. 24, 6-8 p.m. at  the Woodshed Smokehouse on the banks of the Trinity River (dogs are welcome in the gravel area!).

PRSA local update II: Join PRSA with promo code AUG13 through Sept. 30 and receive a year’s chapter membership. More here. And if you’re new to the profession, be sure to “like” the Nu Pros special interest group and connect yourself. And you should share your thoughts on topics applicable to public relations by posting on the GFW PRSA blog. Visit, fill in the blanks and press submit. As they say at MIT, easy as pi.

PRSA local update III: You oughtta be in pictures. GFW PRSA is compiling a visual history. E- digital images of days gone by to or bring prints to the next meeting for scanning. Don’t let the history go dim. A love for real, not fade away. Buddy Holly.

PRSA local update IV: Chapter student liaison Mindia Whittier seeks volunteers to serve on a committee aimed at increasing engagement with affiliated universities. The committee will conduct a survey on student interests, then develop programming tailored to the responses. Focus areas might include mentoring, the PRSSA Bateman competition and boosting professionals’ involvement in on-campus activities. Expect tons of gratification that comes from helping cultivate the next generation of PR professionals. E-

PRSA local update V: Let’s all dance around Gigi. On Thursday, Nov. 7, the chapter will honor Gigi Westerman, APR, Fellow PRSA, for being named a PRSA fellow. Visit the website for details.

PRSA local update VI: The second 2013 professional development program, “Media Train the Trainers” Oct. 9 with Joe Trahan III, APR, Fellow PRSA, promises to be a can’t-miss affair. Bring your boss, as CEOs need to hear Dr. Trahan reinforce what you’re already sharing within your business. Masters SIG members can chat with Trahan the night before on topics ranging from traditional media relations and second-generation PR practitioners (his son works in the Cowboys PR department) to the Gulf Coast recovery following the British Petroleum oil spill. Trahan is a former member of the national PRSA Board of Directors and an unabashed New Orleans Saints fan.