eChaser: March 2004


	Welcome to our newsletter ... Society of Professional Journalists, Fort Worth Professional Chapter Public Relations Society of America, Greater Fort Worth Chapter International Association of Business Communicators, Fort Worth Chapter eChaser archive [graphics format] We appreciate our advertisers! Barr Printing Co. Blue Marble Media Business Wire DFW Printing Co. Esperanza's Bakery Fort Worth Business Press Fort Worth Rail Market Friends of the Fort Worth Public Library Gaylord Texan Resort and Convention Center Immotion Studios InterStar Marketing and Public Relations Joe T. Garcia's Mexican Food Restaurant North Texas Daily Optimist, Abilene Christian University Pancho's Mexican Buffet PR Newswire PRSA Consultants Group The Shorthorn, UTA Star-Telegram TCU Daily Skiff Tony Roma's The University of Texas at Arlington Weber Shandwick Worldwide Wise County Messenger Witherspoon Advertising and Public Relations March 2004 MEETINGS Next at IABC/Fort Worth ... Nothin' but Net: March Madness on the 39th Floor In today's around-the-clock business and political environments, a well-defined, aggressive and disciplined online presence has to be a key component of every organization's game plan. New Orleans-based Charles Pizzo, a former board chairman of both IABC and its Research Foundation and a "guru of online public relations" (to quote PR Week Asia), has a playbook full of winning strategies, and they'll all be in plain sight at the March IABC meeting. Pizzo, a columnist in Ragan's PR Intelligence and frequent quotee in O'Dwyer's and Melcrum's Business Communicator, will coach participants through a morning of practical revelations -- how to research stories on the Internet and set up an Internet newsroom; dealing with rogue sites (and how not to succumb to PRanoia) -- then slip on his speaker's hat at lunch to present examples of great communication in action and how to assess one's own style. Time & date: workshop 9-11:30 a.m., lunch 11:30 a.m.-1 p.m. Tuesday, March 2 Place: Petroleum Club, Carter-Burgess Plaza, 777 Main St., 39th floor Parking: $2.50 in parking garage at Seventh and Commerce streets (get ticket validated) Cost: $30 members, $60 nonmembers; workshop only $20 members, $40 nonmembers; lunch only $17 members, $22 nonmembers RSVP: Julie Trowbridge at trowbridgeja@c-b.com ----- Next at Greater Fort Worth PRSA ... Jump in Car, Drive to Irving There's no chapter luncheon in March, but members are encouraged to attend the Southwest District Conference on March 25-26 at the Harvey Hotel in Irving, sponsored by the PRSA Greater Fort Worth and Dallas chapters. Sessions will explore emergency/crisis communications; measurement and evaluation; strategic planning; investor, employee and community relations; diversity; integrated marketing on the Internet; event planning; reality TV; and, as is invariably the case, more! Early registration has been extended to March 11, with the final deadline March 18. A downloadable PDF version of the program is available online. Conference questions to Krista Brown at krista@maverickad.com and registration questions to Ann Heidger at ann.heidger@businesswire.com. More at fortworthprsa.org/sw_district_conference.htm. ----- Next at Fort Worth SPJ ... Program topic and location to be announced. =================================================== STRAIGHT STUFF Call Kate Mewhinney at (817) 336-2491 ext. 222 to buy a copy of the Fort Worth Chamber's updated Media Directory, the only comprehensive media list for the FW area. The directory also will be available at PRSA and IABC meetings, or go to fortworthchamber.com and click on Publications for Sale to order online. It comes printed or on disk (Excel and PDF files) and covers print media in Tarrant, Johnson, Parker and Hood counties, as well as television and radio contacts for the entire Metroplex. Listings include e-mail addresses, fax numbers, circulation figures and distribution areas. Cost for Chamber members is $30 print, $35 disk, $55 both; for nonmembers it's $40 print, $45 disk, $65 both. Chamber Gold members get $10 off member prices. ... Executives from Cingular, RadioShack, the Star-Telegram, Sewell and Sabre Holdings will discuss how they fight for customer loyalty in today's competitive business world at a panel discussion on the TCU campus Tuesday, March 9. A 5 p.m. reception in the Dee J. Kelly Alumni and Visitors Center, 2820 Stadium Drive, will precede a Q&A session led by TCU marketing professor Bill Cron. Cost is $20 at the door, $10 students, with proceeds benefiting the M.J. Neeley School of Business. ... "The Essentials of Investor Relations," a half-day seminar sponsored by the D-FW chapter of the National Investor Relations Institute and aimed at PRSA and IABC members, will be 7:30 a.m.-1:30 p.m. Friday, March 12, at the Park City Club, 5956 Sherry Lane, 17th Floor, Dallas. Speakers include local IR practitioners and legal specialists from Jackson Walker LLP, Inet Technologies, C. Bell & Associates, and The Gorton Group. RSVP deadline is 4 p.m. March 8. To register by phone or e-mail, contact Serena Fischer at (972) 458-9555 or serena.fischer@businesswire.com. To register online: regonline.com/?12264. ... If you're a PR pro with three or fewer years in the business, does Adrienne Gaviglio have a deal for you. As director of PRSA's just-formed Nu Pros, she promises monthly social hours, a dial-a-mentor program and, soon, a national Web site for new PR professionals. More at gaviglioa@aol.com. ... For an effective, inexpensive way to reach a pool of PR pros, area companies have the Communicators' Job Bank. Cost is $50 per online listing. Reach coordinator Lauren Olson at lolson@law.txwes.edu. ... Need to punch up those news releases? Ann Wylie offers a Q&A with Silver Anvil winner John Armato, "Yes, You Can Make Your News Release Creative," at wyliecomm.com/press_room/tipsheet_Armato.shtml. SPJ national update: No overseas electronic voting after all, and hey, publishers have feelings, too. The Pentagon has scrapped an Internet voting system for overseas U.S. citizens over uncertainty about "the legitimacy of votes that would be cast.'' Computer security experts had urged the move, saying that hackers could change votes or gather information about users. ... While their newsrooms strive to provide all-sides coverage of the 2004 elections, leaders of the nation's largest papers are busy contributing to candidates. Campaign finance records filed with the Federal Election Commission show that more than 100 journalists and executives at major media companies, from NBC's top executive to a Fox News anchor to reporters and editors for The Washington Post, The Wall Street Journal, The New York Times, USA Today, CBS and ABC, have made political contributions in recent years. Some of the donations violate the companies' own policies. Richard Scaife, the conservative publisher of the Tribune-Review in Pittsburgh, tops the list with $25,000 to the Republican National Committee last July; he also gave $2,000 toward George W. Bush's reelection and $4,000 to the U.S. Senate bid of Pennsylvania Republican Congressman Pat Toomey. More here and here. Warning: This material contains follow-up questions Have White House reporters emerged from the shadow of Sept. 11, 2001 -- to question this administration is to question one's patriotism -- to again function as a press corps? The jobs forecasting issue led to some remarkable back-and-forth at the Feb. 18 briefing between NBC's David Gregory and others, and press secretary Scott McClellan. An excerpt from the transcript: Gregory: "But it would appear, though, that people very high up in this administration didn't have a whole lot of faith in the forecast of the report that went up to Congress just a week ago in terms of the job creation numbers." McClellan: "Again, it's an annual economic report that is put out by the administration based on the economic modeling and the data that's available at that point in time." G: "Can you answer the specific question, though? Was this report -- was the prediction of this many jobs, 2.6 million jobs, vetted prior to publication by the entire economic team?" M: "It's an annual report, David. It goes through the usual -- it goes through the usual -- " G: "That's not the question. Was it or was it not vetted by the entire economic team?" M: "It's an annual report. It goes through the usual -- " G: "So you don't know, or it was, or it wasn't?" M: "Can I get -- can I finish that sentence?" G: "When you answer the question. Let's hear it. What's the answer?" M: "The answer was, it is an annual economic report and it goes through the normal vetting process. And if you would let me get to that, I would answer your question." G: " -- the full economic team vetted the prediction -- " M: "It's an annual economic report. It's the president's economic report. But again, the president -- " G: "Just say yes or no -- " M: " -- it goes through the normal -- it goes through the normal vetting process." G: "So the answer is, yes. I'm not done yet, I've got another one." M: "Okay." G: "Why -- if you're suggesting that people will debate the numbers, that's kind of a backhanded way to say, 'Oh, who cares about the numbers?' Well, apparently, the president's top economic advisers do, because that's why they wrote a very large report and sent it to Congress. So why was the prediction made in the first place, if the president and you and his treasury secretary were going to just back away from it?" M: "Well, one, I disagree with the premise of the way you stated that. This is the annual economic report of the president, and the economic modeling is done this way every year. It's been done this way for 20-some years." G: "So why not -- why aren't you standing behind it?" M: "I think what the president stands behind is the policies that he is implementing, the policies that he is advocating. That's what's important." G: "That's not in dispute. The number is the question." M: "I know, but the president's concern is on the number of jobs being created -- " G: "My question is, why was the prediction made -- " M: " -- and the president's focus is on making sure that people who are hurting because they cannot find work have a job. That's where the president's focus is." G: "Then why predict a number? Why was the number predicted? Why was the number predicted? You can't get away with not -- just answer the question. Why was that number predicted?" M: "I've been asked this, and I've asked -- I've been asked, and I've answered." G: "No, you have not answered. And everybody watching knows you haven't answered." M: "I disagree." SPJ national update II: Sex at Cambridge, sex at Flagstaff, and sex within the boundaries of marriage but not right now. Harvard administrators are thinking twice about a student magazine that would feature nude Harvardites. The Committee on College Life approved H Bomb for official status Feb. 9. Media buzz triggered the reconsideration. To avoid liability, students would not be allowed to take nude pictures inside Harvard buildings. H Bomb draws inspiraton from Squirm, a Vassar College erotica magazine that features nude coeds. "Much depends on the values of the editors," noted religion lecturer Brian C.W. Palmer. "Quite possibly the magazine will sell, as so much else sells, by commodifying women's bodies and including an occasional half-nude man as an alibi." Asked if the magazine might generate considerable attention, administrator Paul J. McLoughlin said: "I guess I can't imagine that it won't." ... Student writer Claire Fuller's Feb. 12 column for The Lumberjack that offered a graphic guide on performing a sex act has prompted a March 5 meeting between administrators at Northern Arizona University and the school's publication board. Provost Liz Grobsmith said the president received many calls from people "deeply offended." More here. ... Two U. of Oklahoma students who run a Christian campus paper charge in a lawsuit that a policy barring the use of student fees for "religious services" violates their right to free speech. The lawsuit was filed by the Alliance Defense Fund, an Arizona-based civil-liberties group, on behalf of Ricky Thomas and James Wickett, who work for the Beacon OU, a paper that provides "news from or with a Christian perspective." More here. SPJ national update III: More freedom in Baghdad than in Crawford, and there's news in the ER. Every Arab country has its state newspapers, where readers find the approved version of the news. In the new Iraq, the "government" paper is the one backed by the Pentagon. Abu Muhammad al-Hassan pointed to the U.S.-funded Al-Sabah daily at his newsstand in downtown Baghdad. "You could say that's the 'semiofficial' paper," he said. "It's certainly the best selling." Stacked across the sidewalk at al-Hassan's kiosk, a variety of newspapers reflect the blossoming of the press since Saddam Hussein's fall in April. Iraq leaped from being terrorized into silence to being unique in the Arab world, a country with few press restrictions. More here. ... Five peace activists were found guilty Feb. 16 of illegally protesting in Crawford, Texas, under a local ordinance designed to curtail demonstrations in President Bush's adopted hometown. The law, enacted after Bush became president in 2000, makes it a misdemeanor to hold a "procession, parade or demonstration" on any public space without giving 15 days notice, paying $25 and obtaining the sheriff's OK. After the demonstrators' May arrest, the rule was changed to seven days notice. Demonstrators also must stick to the local high school football field. More here. ... Texas Attorney General Greg Abbott ruled Feb. 13 that the state's public-information law trumps a federal privacy statute. The decision gives Texas reporters access to data that some hospitals have declined to release under the Health Insurance Portability and Accountability Act. HIPAA, a sweeping overhaul of health care privacy laws that took effect in April, has frustrated journalists who have found some basic information hard to come by. "Governmental bodies who've been using HIPAA as a shield just lost that protection," Abbott said. SPJ national update IV: Prisoner abuse, records abuse, Bush abuse. Two California lawmakers are reintroducing legislation to rescind rules that limit prisoner interviews, following state Senate hearings on allegations of mistreatment and corruption in the $5.3 billion prison system. Former Govs. Pete Wilson, a Republican, and Gray Davis, a Democrat, vetoed attempts to create greater oversight. New Gov. Arnold Schwarzenegger campaigned on increasing government openness. More here. ... Forty-three percent of 234 government agencies in Florida violated the state open records law, according to a statewide audit published last month. Organized by the Sarasota Herald-Tribune, the Florida First Amendment Foundation and the Florida Press Association, the audit spanned nearly every county in the state. The documents requested -- e-mail messages, cellphone bills, personnel files, travel expenses -- are all public records under Florida law. More here. ... An uproar over illegal immigration roiled the California Republican convention Feb. 21 as party leaders struggled to keep the masses united. Hundreds of GOP loyalists booed the president at a rally where U.S. Senate hopeful Howard Kaloogian and his allies denounced Bush's plan to give temporary legal status to undocumented workers. "Enough is enough!" the crowd shouted. "Enough is enough!" A Kaloogian supporter, Republican Rep. Tom Tancredo of Colorado, told the crowd that a gynecologist he knew had surveyed patients and the plan rated "right below genital herpes." ----- White-collar Crime and a Nasty Case of the Blues by Larry Lutz Joe Shannon is a man on a mission. He wants to keep us from giving away our identity to crooks. The Tarrant County assistant district attorney shared his passion for privacy with Fort Worth SPJ in February, and a sobering tale it was, with plenty of cautionary asides. Shannon, who heads the DA's economic crimes unit, said little can be done to stop a determined i.d. lifter. Technology opens too many doors. In six years, the number of people reporting identity theft jumped from 8,886 to 27 million. The economic loss, he said, surpasses $48 billion. An individual might not know he has a problem until a credit purchase is rejected -- over the limit! -- because an identity thief has maxxed out the card. Or bill collectors might come calling because accounts have been drained without the victim's knowledge. Or he could be arrested on a warrant during a traffic stop because a thief, using the victim's name, is wanted for questioning. Shannon offered examples, readily available to the curious and the criminal, of ways to pilfer for fun and profit. A Google search for "fake i.d.," for example, returns 575,000 hits. The sites range from the novelty to the sinister -- CIA cards, birth certificates, diplomas -- enough to create a whole identity based on deceit. And he suggested that institutions, such as banks and employers, are guilty of being an accomplice on two counts: They're careless and too quiet. They'd often rather settle with the victim than draw attention to their own culpability. As for safeguards and remedies, Shannon had a few of those, too: monitor your accounts, daily if possible; report suspicious credit card activity immediately (your liability is $50); never give more than the last four digits of your Social Security number for identification purposes; report i.d. theft. And report white-collar crime to Shannon's office. There's a form at www.tarrantda.com Don't delay. "The question isn't whether you'll become a victim," he said, "but when." =================================================== PEOPLE & PLACES GCG kept its win streak alive at this year's Advertising Club of Fort Worth awards, for the second year in a row being the most decorated agency with 39 Addys -- 16 gold, 15 silver and eight bronze. Witherspoon Advertising and Public Relations followed with 36 Addys -- 12 gold, 13 silver and 11 bronze. Circle R Group, the in-house agency for RadioShack, scored 33 Addys -- nine gold, eight silver, 16 bronze -- and received a Best of Show award, as did fusion29/visual communication. Student Best of Show honors went to UTA's Shirley Ruslim, and TCU's Dan Johnson took home a student Special Judges Award. HKT Design in Fort Worth also received a Special Judges Award. Other winners: the Fort Worth Convention and Visitors Bureau, four gold, five silver, one bronze; the Balcom Agency, one gold, six silver, two bronze; Concussion, one gold, seven bronze; and Blanchard Schaefer Advertising, three gold, four bronze. Also embracing the gold were Design Works Studio, Immotion Studios, Pinkerton Design, Red. a design group, Robeegraffix Advertising, the Star-Telegram and Williamson-Dickie Co. Winners of gold Addys advance to District 10 American Advertising Federation competition April 22-24 in Oklahoma City. Winners there make the national show June 12-15 in Dallas. ... James O. Branch, a patriarch of the printing company that bears his name, will be presented with this year's Silver Medal Award, the top honor given locally by the American Advertising Federation, at a luncheon Wednesday, March 17. "Bestowing the Silver Medal is the highest compliment we can pay to anyone in our industry. It is truly a lifetime achievement award," said Advertising Club of Fort Worth president Scott Kirk. Branch is the third generation of a family business established in Fort Worth in 1910 by his grandfather, Aaron Smith. Now owned and operated by the great-grandchildren, Branch-Smith Printing specializes in the creation of publications, from the design stage through printing and distribution, for a range of enterprises. It produces four national horticultural business magazines. A former director and secretary of the Downtown Rotary Club, Branch also is a director and former chairman of Union Gospel Mission, a former senior warden of St. Andrew's Episcopal Church and a past director of numerous service organizations, including Executive Service Corps and Panther Boys Club. For luncheon info, contact Jennie Garcia, (817) 923-2582 or adclubfw@sbcglobal.net. ... UTA Shorthorn ex Paul Buckley, since 1989 a prose and punctuation laborer in the service of The Dallas Morning News, is trading vineyards. A former slot editor and fill-in deputy and bulldog chief, then assistant religion editor, then back as a slot editor on the suburban copy desk, he is leaving the paper to finish his degree at Westminster Seminary in Dallas. ... Ben Noey is back on the Star-Telegram photo desk downtown after a year-long battle with cancer. He will work a limited schedule until he fully regains his strength. Kudos & Contracts: Just Right Boots has hired Witherspoon Advertising and Public Relations to promote its online retail store for custom-embroidered logo boots. Witherspoon's marketing services will include PR, logo design and advertising. Just Right Boots is a direct boot retailer and uses a new technology that prevents boot leather from becoming pinched during the embroidery process. ... For the fourth consecutive year, the Associated Press Sports Editors named the Star-Telegram one of the top 10 daily sports sections in the country in the largest circulation category. A preview of Annika Sorenstam's appearance at the Bank of America Colonial was named best special section. =================================================== GET A JOB The UNT Health Science Center at Fort Worth seeks a news and information manager. Required: bachelor's degree in journalism, communications, PR or related field, plus at least five years experience with duties equivalent to the position; success in implementing media relations and publications programs that meet budgets, deadlines and communication goals; knowledge of traditional news values, public relations, advertising concepts, photography, AP style and graphic design. Experience in health care or higher education preferred. UNTHSC also has an opening for an associate director of development and alumni relations. Candidates should have a bachelor's degree; 3-5 years in related work areas, particularly fund-raising and donor/alumni relations; strong budget, program, event and volunteer management skills; proficiency in computer word processing, Internet usage and database management; and familiarity with an institution of higher education and/or the mission areas of public health, health care/medicine science, and community service. Plan to work after hours, with some travel expected. For both positions, contact Janet Zipperlen, (817) 735-5035. ... A management company with several businesses in the manufacturing and building products industries is looking for a PR pro with experience in investor relations. Pay $55,000-$60,000, with an engineering/construction/ manufacturing background preferred. This is not a technology or telecommunications company. Additional skill requirements: media savviness, plus the ability to write and to translate complicated financial concepts for the layman. Experience with an IPO or a public company is a must. Send a résumé and salary history to antje@paladinstaff.com. =================================================== NEW MEMBERS PRSA ... Kathleen Curtis, development officer, Masonic Home and School of Texas SPJ ... UTA Shorthorn writer and Star-Telegram intern Caren Penland =================================================== READING MATTERS "Under Fire: Untold Stories from the Front Line of the Iraq War" / Reuters correspondents / Prentice Hall To the many articles and books about journalists' experiences covering the Iraq war, add this wide-ranging collection. The stories offer a firsthand look "not just from the U.S. and British perspectives on the battlefield, but also from the hospital and the streets of Baghdad and throughout the rest of the country," Stephen Jukes, the former Reuters global head of news, writes in the foreword. Jukes observes that U.S. television showed "few images of dead Iraqis," but this book helps to fill this, and many other, gaps. Mike Collet-White describes the Kurds' celebration of Saddam's downfall, followed by their vengeful killing of Arabs. Caroline Drees writes of being in a great Arab city, Cairo, during the war: "When American soldiers briefly draped the Stars and Stripes over (Saddam's statue), it left a bad taste in the Arab world that overpowered any joy at the removal of a tyrant. One Arab TV commentator said, 'Everything that happens from now on will have an American smell.' " Reuters deployed more than 70 staffers inside Iraq during the war, but less than half were embedded with American or British forces. Fifteen of the correspondents tell their stories here, providing fresh insights of the war's toll on civilians -- and on the journalists themselves. =================================================== RESOURCES A new online resource on First Amendment issues, www.firstamendmentcenter.org, offers one-stop access to information on all five First Amendment freedoms, including analysis, commentary and case law. Within the main sections on free speech, free press, religious liberty, assembly and petition are a wealth of overview essays on hot-button issues encountered in public schools, on college campuses, in libraries and other settings. =================================================== PRESIDENT'S CORNER Pamela Smith, Greater Fort Worth PRSA Landing your first serious job is never easy. Whether you just graduated from college or are embarking on a new career path, determining what is expected and how to perform can make anyone break out in a sweat. For those of us who have been at it awhile, meeting our job duties can seem like second nature, but just recall how it was "back in the day." It wasn't always easy to sell the magnitude of a story to our counterparts at SPJ. How about explaining to that co-worker or client that his story has as much interest to the media as watching ants build a mound? And remember when your boss said that you had to pitch the ant-mound event anyway and that television, radio and print all better be there? No matter how difficult those days were, you got through them. Fortunately for me, the mentors and friends I developed through PRSA made my time in the profession easier. As a way of extending our hands to those who have entered the profession in the past five years, Greater Fort Worth PRSA is supporting two great opportunities -- Pro-Am Day in April and Nu Pros. Pro-Am Day gives PR students the opportunity to experience life in the fast lane by visiting practitioners in action. New and senior pros as well as guests are invited to the April luncheon featuring keynote speaker Chris Lippincott from the Texas Association Against Sexual Assault. Details in the April eChaser, or contact Pro-Am Day coordinator Andra Bennett, APR, at abennett@fortworthchamber.com. Nu Pros, chaired by Adrienne Gaviglio, will host its first social this spring. Through Nu Pros, newbies can pick the brains of their seasoned counterparts and have fun, too. Meeting dates will be announced in the coming weeks. All professionals are encouraged to participate. Contact Adrienne at gaviglioa@aol.com. ----- PRESIDENT'S MESSAGE Lori De La Cruz, IABC/Fort Worth Let's talk incredible spring lineup at IABC/Fort Worth, beginning with the winner of our membership drive touring around town for the weekend in a Jaguar X-type. For every meeting you attend, you earn a point. Bring a guest and earn another point. Recruit a member or become a member -- five points. For added incentive (like that Jag isn't enough), new members receive a $40 dues discount when they join during the drive, March 2-April 30. The winner will be announced at the Bronze Quill whoop-de-do June 1. What's that kid on TV say? Zoom, zoom. Speaking of Bronze Quill, what super projects have you completed in the past year? Let us recognize them at the Decision 2004: Bronze Quill extravaganza (OK, it's a luncheon, but extravaganza sounds so much more festive!). The call for entries will be e-mailed the first week of March and will also be at iabcfortworth.com. Early deadline is April 8 and the final deadline April 14. And be sure to join us Tuesday, March 2, at the Petroleum Club for our own version of March Madness. The Internet is among the most strategic arenas for public relations, reputation and brand management. Online tactician and former IABC board chairman Charles Pizzo can play this market like Gabriel plays the harp; you miss his presentation at your own peril. The workshop begins at 9:30 a.m. and the luncheon two hours later. Invite your boss to join us. Maybe she'll buy. ----- OVER & OUT John Dycus, Fort Worth SPJ Good job, chapter prez Larry Lutz and the SPJ team working the TCU high school workshop -- Kristin Sullivan, Mark Horvit, Gayle Reaves-King, Dino Chiecchi -- for earning a modest programming grant from SPJ national. Thirteen chapters shared $5,000. That workshop, snowed out on Valentine's Day, tries again Saturday, March 27, in the Moudy Building on the TCU campus. The call for volunteers still stands. E-mail Mark at mhhorvit@yahoo.com. ... Frank Perkins writes: "Dear SPJsters! Thank you so much for your cards. I have read over them time after time and get a bit dewy eyed (as much as a tanker can get dewy eyed) at all the names (none of whom owe me money!). You are a wonderful group of associates for any SPJ chapter. I will always treasure my life with you." ... Here's a mailing list you want on. Each press kit for the JPS Health Network's annual gala gloriosa tops the one before. This year's is a purse with a likeness of Audrey Hepburn on both sides. (This is the 50th anniversary of "Breakfast at Tiffany's" and would have been the actress' 75th birthday year.) Contents include a mug, tea bag, muffin and, oh yeah, press material. An insert inside a small silver frame reads "Picture Yourself at 'An Evening at the Academy Awards.' " The invitations were mailed with the Hepburn stamp. These ladies need to be raising money for me. ... I don't mind saying this again: eChaser readership continues to rise, and along with it (or perhaps because of it) the ad rail is filling up. Welcome, new advertisers Ken Luce and Jerrod Resweber and Weber Shandwick, Lori De La Cruz and Blue Marble Media, and Bob McPherrin and the Gaylord Texan Resort & Convention Center. An already classy platoon of supporters just got classier. Closing words: "The thing that yanked my chain the hardest was seeing this ignoramus with his pointed head stuck up through the hole he had cut in the flag of the United States of America, yelling about having 'a bottle of Scotch and watching lots of crotch.' That did it for me. This is the same flag we pledge allegiance to, the same flag that is draped over the coffins of dead young uniformed warriors killed while protecting Kid Crock's bony butt. He should be tarred and feathered and ridden out of this country on a rail. Now there's you a good reality show." -- Sen. Zell Miller, D-Ga., on the Super Bowl halftime show ... "I think we need a rest. Maybe in an asylum." -- Gerald W. McEntee, president of the American Federation of State, County and Municipal Employees, on his decision to abandon Howard Dean's presidential campaign ... "No president has ever done more for human rights than I have." -- George W. Bush to New Yorker writer Ken Auletta

In today's around-the-clock business and political environments, a well-defined, aggressive and disciplined online presence has to be a key component of every organization's game plan. New Orleans-based Charles Pizzo, a former board chairman of both IABC and its Research Foundation and a "guru of online public relations" (to quote PR Week Asia), has a playbook full of winning strategies, and they'll all be in plain sight at the March IABC meeting.

Pizzo, a columnist in Ragan's PR Intelligence and frequent quotee in O'Dwyer's and Melcrum's Business Communicator, will coach participants through a morning of practical revelations -- how to research stories on the Internet and set up an Internet newsroom; dealing with rogue sites (and how not to succumb to PRanoia) -- then slip on his speaker's hat at lunch to present examples of great communication in action and how to assess one's own style.

Time & date: workshop 9-11:30 a.m., lunch 11:30 a.m.-1 p.m. Tuesday, March 2

Place: Petroleum Club, Carter-Burgess Plaza, 777 Main St., 39th floor

Parking: $2.50 in parking garage at Seventh and Commerce streets (get ticket validated)

Cost: $30 members, $60 nonmembers; workshop only $20 members, $40 nonmembers; lunch only $17 members, $22 nonmembers

RSVP: Julie Trowbridge at trowbridgeja@c-b.com

Next at Greater Fort Worth PRSA ...

Jump in Car, Drive to Irving

There's no chapter luncheon in March, but members are encouraged to attend the Southwest District Conference on March 25-26 at the Harvey Hotel in Irving, sponsored by the PRSA Greater Fort Worth and Dallas chapters. Sessions will explore emergency/crisis communications; measurement and evaluation; strategic planning; investor, employee and community relations; diversity; integrated marketing on the Internet; event planning; reality TV; and, as is invariably the case, more!

Next at Fort Worth SPJ ...

===================================================

Call Kate Mewhinney at (817) 336-2491 ext. 222 to buy a copy of the Fort Worth Chamber's updated Media Directory, the only comprehensive media list for the FW area. The directory also will be available at PRSA and IABC meetings, or go to fortworthchamber.com and click on Publications for Sale to order online. It comes printed or on disk (Excel and PDF files) and covers print media in Tarrant, Johnson, Parker and Hood counties, as well as television and radio contacts for the entire Metroplex. Listings include e-mail addresses, fax numbers, circulation figures and distribution areas. Cost for Chamber members is $30 print, $35 disk, $55 both; for nonmembers it's $40 print, $45 disk, $65 both. Chamber Gold members get $10 off member prices. ...

Executives from Cingular, RadioShack, the Star-Telegram, Sewell and Sabre Holdings will discuss how they fight for customer loyalty in today's competitive business world at a panel discussion on the TCU campus Tuesday, March 9. A 5 p.m. reception in the Dee J. Kelly Alumni and Visitors Center, 2820 Stadium Drive, will precede a Q&A session led by TCU marketing professor Bill Cron. Cost is $20 at the door, $10 students, with proceeds benefiting the M.J. Neeley School of Business. ...

"The Essentials of Investor Relations," a half-day seminar sponsored by the D-FW chapter of the National Investor Relations Institute and aimed at PRSA and IABC members, will be 7:30 a.m.-1:30 p.m. Friday, March 12, at the Park City Club, 5956 Sherry Lane, 17th Floor, Dallas. Speakers include local IR practitioners and legal specialists from Jackson Walker LLP, Inet Technologies, C. Bell & Associates, and The Gorton Group. RSVP deadline is 4 p.m. March 8. To register by phone or e-mail, contact Serena Fischer at (972) 458-9555 or serena.fischer@businesswire.com. To register online: regonline.com/?12264. ...

If you're a PR pro with three or fewer years in the business, does Adrienne Gaviglio have a deal for you. As director of PRSA's just-formed Nu Pros, she promises monthly social hours, a dial-a-mentor program and, soon, a national Web site for new PR professionals. More at gaviglioa@aol.com. ...

For an effective, inexpensive way to reach a pool of PR pros, area companies have the Communicators' Job Bank. Cost is $50 per online listing. Reach coordinator Lauren Olson at lolson@law.txwes.edu. ... Need to punch up those news releases? Ann Wylie offers a Q&A with Silver Anvil winner John Armato, "Yes, You Can Make Your News Release Creative," at wyliecomm.com/press_room/tipsheet_Armato.shtml.

SPJ national update: No overseas electronic voting after all, and hey, publishers have feelings, too. The Pentagon has scrapped an Internet voting system for overseas U.S. citizens over uncertainty about "the legitimacy of votes that would be cast.'' Computer security experts had urged the move, saying that hackers could change votes or gather information about users. ... While their newsrooms strive to provide all-sides coverage of the 2004 elections, leaders of the nation's largest papers are busy contributing to candidates. Campaign finance records filed with the Federal Election Commission show that more than 100 journalists and executives at major media companies, from NBC's top executive to a Fox News anchor to reporters and editors for The Washington Post, The Wall Street Journal, The New York Times, USA Today, CBS and ABC, have made political contributions in recent years. Some of the donations violate the companies' own policies. Richard Scaife, the conservative publisher of the Tribune-Review in Pittsburgh, tops the list with $25,000 to the Republican National Committee last July; he also gave $2,000 toward George W. Bush's reelection and $4,000 to the U.S. Senate bid of Pennsylvania Republican Congressman Pat Toomey. More here and here.

Warning: This material contains follow-up questions

Have White House reporters emerged from the shadow of Sept. 11, 2001 -- to question this administration is to question one's patriotism -- to again function as a press corps? The jobs forecasting issue led to some remarkable back-and-forth at the Feb. 18 briefing between NBC's David Gregory and others, and press secretary Scott McClellan. An excerpt from the transcript:

Gregory: "But it would appear, though, that people very high up in this administration didn't have a whole lot of faith in the forecast of the report that went up to Congress just a week ago in terms of the job creation numbers."

McClellan: "Again, it's an annual economic report that is put out by the administration based on the economic modeling and the data that's available at that point in time."

G: "Can you answer the specific question, though? Was this report -- was the prediction of this many jobs, 2.6 million jobs, vetted prior to publication by the entire economic team?"

M: "It's an annual report, David. It goes through the usual -- it goes through the usual -- "

G: "That's not the question. Was it or was it not vetted by the entire economic team?"

M: "It's an annual report. It goes through the usual -- "

G: "So you don't know, or it was, or it wasn't?"

M: "Can I get -- can I finish that sentence?"

G: "When you answer the question. Let's hear it. What's the answer?"

M: "The answer was, it is an annual economic report and it goes through the normal vetting process. And if you would let me get to that, I would answer your question."

G: " -- the full economic team vetted the prediction -- "

M: "It's an annual economic report. It's the president's economic report. But again, the president -- "

G: "Just say yes or no -- "

M: " -- it goes through the normal -- it goes through the normal vetting process."

G: "So the answer is, yes. I'm not done yet, I've got another one."

G: "Why -- if you're suggesting that people will debate the numbers, that's kind of a backhanded way to say, 'Oh, who cares about the numbers?' Well, apparently, the president's top economic advisers do, because that's why they wrote a very large report and sent it to Congress. So why was the prediction made in the first place, if the president and you and his treasury secretary were going to just back away from it?"

M: "Well, one, I disagree with the premise of the way you stated that. This is the annual economic report of the president, and the economic modeling is done this way every year. It's been done this way for 20-some years."

G: "So why not -- why aren't you standing behind it?"

M: "I think what the president stands behind is the policies that he is implementing, the policies that he is advocating. That's what's important."

G: "That's not in dispute. The number is the question."

M: "I know, but the president's concern is on the number of jobs being created -- "

G: "My question is, why was the prediction made -- "

M: " -- and the president's focus is on making sure that people who are hurting because they cannot find work have a job. That's where the president's focus is."

G: "Then why predict a number? Why was the number predicted? Why was the number predicted? You can't get away with not -- just answer the question. Why was that number predicted?"

M: "I've been asked this, and I've asked -- I've been asked, and I've answered."

G: "No, you have not answered. And everybody watching knows you haven't answered."

SPJ national update II: Sex at Cambridge, sex at Flagstaff, and sex within the boundaries of marriage but not right now. Harvard administrators are thinking twice about a student magazine that would feature nude Harvardites. The Committee on College Life approved H Bomb for official status Feb. 9. Media buzz triggered the reconsideration. To avoid liability, students would not be allowed to take nude pictures inside Harvard buildings. H Bomb draws inspiraton from Squirm, a Vassar College erotica magazine that features nude coeds. "Much depends on the values of the editors," noted religion lecturer Brian C.W. Palmer. "Quite possibly the magazine will sell, as so much else sells, by commodifying women's bodies and including an occasional half-nude man as an alibi." Asked if the magazine might generate considerable attention, administrator Paul J. McLoughlin said: "I guess I can't imagine that it won't." ... Student writer Claire Fuller's Feb. 12 column for The Lumberjack that offered a graphic guide on performing a sex act has prompted a March 5 meeting between administrators at Northern Arizona University and the school's publication board. Provost Liz Grobsmith said the president received many calls from people "deeply offended." More here. ...

Two U. of Oklahoma students who run a Christian campus paper charge in a lawsuit that a policy barring the use of student fees for "religious services" violates their right to free speech. The lawsuit was filed by the Alliance Defense Fund, an Arizona-based civil-liberties group, on behalf of Ricky Thomas and James Wickett, who work for the Beacon OU, a paper that provides "news from or with a Christian perspective." More here.

SPJ national update III: More freedom in Baghdad than in Crawford, and there's news in the ER. Every Arab country has its state newspapers, where readers find the approved version of the news. In the new Iraq, the "government" paper is the one backed by the Pentagon. Abu Muhammad al-Hassan pointed to the U.S.-funded Al-Sabah daily at his newsstand in downtown Baghdad. "You could say that's the 'semiofficial' paper," he said. "It's certainly the best selling." Stacked across the sidewalk at al-Hassan's kiosk, a variety of newspapers reflect the blossoming of the press since Saddam Hussein's fall in April. Iraq leaped from being terrorized into silence to being unique in the Arab world, a country with few press restrictions. More here. ... Five peace activists were found guilty Feb. 16 of illegally protesting in Crawford, Texas, under a local ordinance designed to curtail demonstrations in President Bush's adopted hometown. The law, enacted after Bush became president in 2000, makes it a misdemeanor to hold a "procession, parade or demonstration" on any public space without giving 15 days notice, paying $25 and obtaining the sheriff's OK. After the demonstrators' May arrest, the rule was changed to seven days notice. Demonstrators also must stick to the local high school football field. More here. ... Texas Attorney General Greg Abbott ruled Feb. 13 that the state's public-information law trumps a federal privacy statute. The decision gives Texas reporters access to data that some hospitals have declined to release under the Health Insurance Portability and Accountability Act. HIPAA, a sweeping overhaul of health care privacy laws that took effect in April, has frustrated journalists who have found some basic information hard to come by. "Governmental bodies who've been using HIPAA as a shield just lost that protection," Abbott said.

SPJ national update IV: Prisoner abuse, records abuse, Bush abuse. Two California lawmakers are reintroducing legislation to rescind rules that limit prisoner interviews, following state Senate hearings on allegations of mistreatment and corruption in the $5.3 billion prison system. Former Govs. Pete Wilson, a Republican, and Gray Davis, a Democrat, vetoed attempts to create greater oversight. New Gov. Arnold Schwarzenegger campaigned on increasing government openness. More here. ... Forty-three percent of 234 government agencies in Florida violated the state open records law, according to a statewide audit published last month. Organized by the Sarasota Herald-Tribune, the Florida First Amendment Foundation and the Florida Press Association, the audit spanned nearly every county in the state. The documents requested -- e-mail messages, cellphone bills, personnel files, travel expenses -- are all public records under Florida law. More here. ... An uproar over illegal immigration roiled the California Republican convention Feb. 21 as party leaders struggled to keep the masses united. Hundreds of GOP loyalists booed the president at a rally where U.S. Senate hopeful Howard Kaloogian and his allies denounced Bush's plan to give temporary legal status to undocumented workers. "Enough is enough!" the crowd shouted. "Enough is enough!" A Kaloogian supporter, Republican Rep. Tom Tancredo of Colorado, told the crowd that a gynecologist he knew had surveyed patients and the plan rated "right below genital herpes."

White-collar Crime and a Nasty Case of the Blues

An individual might not know he has a problem until a credit purchase is rejected -- over the limit! -- because an identity thief has maxxed out the card. Or bill collectors might come calling because accounts have been drained without the victim's knowledge. Or he could be arrested on a warrant during a traffic stop because a thief, using the victim's name, is wanted for questioning.

Shannon offered examples, readily available to the curious and the criminal, of ways to pilfer for fun and profit. A Google search for "fake i.d.," for example, returns 575,000 hits. The sites range from the novelty to the sinister -- CIA cards, birth certificates, diplomas -- enough to create a whole identity based on deceit. And he suggested that institutions, such as banks and employers, are guilty of being an accomplice on two counts: They're careless and too quiet. They'd often rather settle with the victim than draw attention to their own culpability.

As for safeguards and remedies, Shannon had a few of those, too: monitor your accounts, daily if possible; report suspicious credit card activity immediately (your liability is $50); never give more than the last four digits of your Social Security number for identification purposes; report i.d. theft. And report white-collar crime to Shannon's office. There's a form at www.tarrantda.com Don't delay.

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GCG kept its win streak alive at this year's Advertising Club of Fort Worth awards, for the second year in a row being the most decorated agency with 39 Addys -- 16 gold, 15 silver and eight bronze. Witherspoon Advertising and Public Relations followed with 36 Addys -- 12 gold, 13 silver and 11 bronze. Circle R Group, the in-house agency for RadioShack, scored 33 Addys -- nine gold, eight silver, 16 bronze -- and received a Best of Show award, as did fusion29/visual communication. Student Best of Show honors went to UTA's Shirley Ruslim, and TCU's Dan Johnson took home a student Special Judges Award. HKT Design in Fort Worth also received a Special Judges Award. Other winners: the Fort Worth Convention and Visitors Bureau, four gold, five silver, one bronze; the Balcom Agency, one gold, six silver, two bronze; Concussion, one gold, seven bronze; and Blanchard Schaefer Advertising, three gold, four bronze. Also embracing the gold were Design Works Studio, Immotion Studios, Pinkerton Design, Red. a design group, Robeegraffix Advertising, the Star-Telegram and Williamson-Dickie Co. Winners of gold Addys advance to District 10 American Advertising Federation competition April 22-24 in Oklahoma City. Winners there make the national show June 12-15 in Dallas. ...

James O. Branch, a patriarch of the printing company that bears his name, will be presented with this year's Silver Medal Award, the top honor given locally by the American Advertising Federation, at a luncheon Wednesday, March 17. "Bestowing the Silver Medal is the highest compliment we can pay to anyone in our industry. It is truly a lifetime achievement award," said Advertising Club of Fort Worth president Scott Kirk. Branch is the third generation of a family business established in Fort Worth in 1910 by his grandfather, Aaron Smith. Now owned and operated by the great-grandchildren, Branch-Smith Printing specializes in the creation of publications, from the design stage through printing and distribution, for a range of enterprises. It produces four national horticultural business magazines. A former director and secretary of the Downtown Rotary Club, Branch also is a director and former chairman of Union Gospel Mission, a former senior warden of St. Andrew's Episcopal Church and a past director of numerous service organizations, including Executive Service Corps and Panther Boys Club. For luncheon info, contact Jennie Garcia, (817) 923-2582 or adclubfw@sbcglobal.net. ...

UTA Shorthorn ex Paul Buckley, since 1989 a prose and punctuation laborer in the service of The Dallas Morning News, is trading vineyards. A former slot editor and fill-in deputy and bulldog chief, then assistant religion editor, then back as a slot editor on the suburban copy desk, he is leaving the paper to finish his degree at Westminster Seminary in Dallas. ... Ben Noey is back on the Star-Telegram photo desk downtown after a year-long battle with cancer. He will work a limited schedule until he fully regains his strength.

Kudos & Contracts: Just Right Boots has hired Witherspoon Advertising and Public Relations to promote its online retail store for custom-embroidered logo boots. Witherspoon's marketing services will include PR, logo design and advertising. Just Right Boots is a direct boot retailer and uses a new technology that prevents boot leather from becoming pinched during the embroidery process. ... For the fourth consecutive year, the Associated Press Sports Editors named the Star-Telegram one of the top 10 daily sports sections in the country in the largest circulation category. A preview of Annika Sorenstam's appearance at the Bank of America Colonial was named best special section.

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The UNT Health Science Center at Fort Worth seeks a news and information manager. Required: bachelor's degree in journalism, communications, PR or related field, plus at least five years experience with duties equivalent to the position; success in implementing media relations and publications programs that meet budgets, deadlines and communication goals; knowledge of traditional news values, public relations, advertising concepts, photography, AP style and graphic design. Experience in health care or higher education preferred. UNTHSC also has an opening for an associate director of development and alumni relations. Candidates should have a bachelor's degree; 3-5 years in related work areas, particularly fund-raising and donor/alumni relations; strong budget, program, event and volunteer management skills; proficiency in computer word processing, Internet usage and database management; and familiarity with an institution of higher education and/or the mission areas of public health, health care/medicine science, and community service. Plan to work after hours, with some travel expected. For both positions, contact Janet Zipperlen, (817) 735-5035. ...

A management company with several businesses in the manufacturing and building products industries is looking for a PR pro with experience in investor relations. Pay $55,000-$60,000, with an engineering/construction/ manufacturing background preferred. This is not a technology or telecommunications company. Additional skill requirements: media savviness, plus the ability to write and to translate complicated financial concepts for the layman. Experience with an IPO or a public company is a must. Send a résumé and salary history to antje@paladinstaff.com.

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PRSA ... Kathleen Curtis, development officer, Masonic Home and School of Texas

SPJ ... UTA Shorthorn writer and Star-Telegram intern Caren Penland

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"Under Fire: Untold Stories from the Front Line of the Iraq War" /

Reuters correspondents / Prentice Hall

To the many articles and books about journalists' experiences covering the Iraq war, add this wide-ranging collection. The stories offer a firsthand look "not just from the U.S. and British perspectives on the battlefield, but also from the hospital and the streets of Baghdad and throughout the rest of the country," Stephen Jukes, the former Reuters global head of news, writes in the foreword. Jukes observes that U.S. television showed "few images of dead Iraqis," but this book helps to fill this, and many other, gaps. Mike Collet-White describes the Kurds' celebration of Saddam's downfall, followed by their vengeful killing of Arabs. Caroline Drees writes of being in a great Arab city, Cairo, during the war: "When American soldiers briefly draped the Stars and Stripes over (Saddam's statue), it left a bad taste in the Arab world that overpowered any joy at the removal of a tyrant. One Arab TV commentator said, 'Everything that happens from now on will have an American smell.' " Reuters deployed more than 70 staffers inside Iraq during the war, but less than half were embedded with American or British forces. Fifteen of the correspondents tell their stories here, providing fresh insights of the war's toll on civilians -- and on the journalists themselves.

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A new online resource on First Amendment issues, www.firstamendmentcenter.org, offers one-stop access to information on all five First Amendment freedoms, including analysis, commentary and case law. Within the main sections on free speech, free press, religious liberty, assembly and petition are a wealth of overview essays on hot-button issues encountered in public schools, on college campuses, in libraries and other settings.

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Pamela Smith, Greater Fort Worth PRSA

It wasn't always easy to sell the magnitude of a story to our counterparts at SPJ. How about explaining to that co-worker or client that his story has as much interest to the media as watching ants build a mound? And remember when your boss said that you had to pitch the ant-mound event anyway and that television, radio and print all better be there? No matter how difficult those days were, you got through them. Fortunately for me, the mentors and friends I developed through PRSA made my time in the profession easier.

As a way of extending our hands to those who have entered the profession in the past five years, Greater Fort Worth PRSA is supporting two great opportunities -- Pro-Am Day in April and Nu Pros. Pro-Am Day gives PR students the opportunity to experience life in the fast lane by visiting practitioners in action. New and senior pros as well as guests are invited to the April luncheon featuring keynote speaker Chris Lippincott from the Texas Association Against Sexual Assault. Details in the April eChaser, or contact Pro-Am Day coordinator Andra Bennett, APR, at abennett@fortworthchamber.com.

Lori De La Cruz, IABC/Fort Worth

Let's talk incredible spring lineup at IABC/Fort Worth, beginning with the winner of our membership drive touring around town for the weekend in a Jaguar X-type. For every meeting you attend, you earn a point. Bring a guest and earn another point. Recruit a member or become a member -- five points. For added incentive (like that Jag isn't enough), new members receive a $40 dues discount when they join during the drive, March 2-April 30. The winner will be announced at the Bronze Quill whoop-de-do June 1. What's that kid on TV say? Zoom, zoom.

Speaking of Bronze Quill, what super projects have you completed in the past year? Let us recognize them at the Decision 2004: Bronze Quill extravaganza (OK, it's a luncheon, but extravaganza sounds so much more festive!). The call for entries will be e-mailed the first week of March and will also be at iabcfortworth.com. Early deadline is April 8 and the final deadline April 14.

And be sure to join us Tuesday, March 2, at the Petroleum Club for our own version of March Madness. The Internet is among the most strategic arenas for public relations, reputation and brand management. Online tactician and former IABC board chairman Charles Pizzo can play this market like Gabriel plays the harp; you miss his presentation at your own peril. The workshop begins at 9:30 a.m. and the luncheon two hours later. Invite your boss to join us. Maybe she'll buy.

John Dycus, Fort Worth SPJ

Good job, chapter prez Larry Lutz and the SPJ team working the TCU high school workshop -- Kristin Sullivan, Mark Horvit, Gayle Reaves-King, Dino Chiecchi -- for earning a modest programming grant from SPJ national. Thirteen chapters shared $5,000. That workshop, snowed out on Valentine's Day, tries again Saturday, March 27, in the Moudy Building on the TCU campus. The call for volunteers still stands. E-mail Mark at mhhorvit@yahoo.com. ...

Here's a mailing list you want on. Each press kit for the JPS Health Network's annual gala gloriosa tops the one before. This year's is a purse with a likeness of Audrey Hepburn on both sides. (This is the 50th anniversary of "Breakfast at Tiffany's" and would have been the actress' 75th birthday year.) Contents include a mug, tea bag, muffin and, oh yeah, press material. An insert inside a small silver frame reads "Picture Yourself at 'An Evening at the Academy Awards.' " The invitations were mailed with the Hepburn stamp. These ladies need to be raising money for me. ...

I don't mind saying this again: eChaser readership continues to rise, and along with it (or perhaps because of it) the ad rail is filling up. Welcome, new advertisers Ken Luce and Jerrod Resweber and Weber Shandwick, Lori De La Cruz and Blue Marble Media, and Bob McPherrin and the Gaylord Texan Resort & Convention Center. An already classy platoon of supporters just got classier.

Closing words: "The thing that yanked my chain the hardest was seeing this ignoramus with his pointed head stuck up through the hole he had cut in the flag of the United States of America, yelling about having 'a bottle of Scotch and watching lots of crotch.' That did it for me. This is the same flag we pledge allegiance to, the same flag that is draped over the coffins of dead young uniformed warriors killed while protecting Kid Crock's bony butt. He should be tarred and feathered and ridden out of this country on a rail. Now there's you a good reality show." -- Sen. Zell Miller, D-Ga., on the Super Bowl halftime show ... "I think we need a rest. Maybe in an asylum." -- Gerald W. McEntee, president of the American Federation of State, County and Municipal Employees, on his decision to abandon Howard Dean's presidential campaign ... "No president has ever done more for human rights than I have." -- George W. Bush to New Yorker writer Ken Auletta